Media & Subscription

Understand your audience and deliver a personalized experience

Deliver a seamless and personalized customer experience

Do more with your engagement data to deliver a seamless experience to your customer. Understand what’s working, what’s not and how to ensure customer loyalty.

With a 360 view of your customer you can deliver the right message at the right time, increasing the customer lifetime value and reducing churn. Avoid sending irrelevant information with a complete and accurate view of your audience, enabling you to personalize every engagement.

Features and Benefits

Generate Insight from your Audience
Surface Insights to your Audience
Subscriber Retention and Value
Understand how your audiences are engaging with your content across all media and platforms. Track audience behavior to help acquire and retain consumers, deliver personalized services and better understand business opportunities.
Showcase pertinent insight back to your audiences to deliver recommendations, education and advice.
Reimagine every click, hover, or stream across devices to create subscriber 360 degree views, understand drivers of subscriber acquisition and retention, and increase average revenue per user.
Improving Advertising Targeting
Improve Engagement and LTV
Churn Analysis
Generate bespoke campaigns, built to customer lifecycles and preferences from the insights derived from data.
Use data from each customer touchpoint to create 360° views and deliver greater personalization.
See subscribers that churn alongside metrics like subscription duration, engagement, location, demographics and sentiment analysis data.

Client success stories

Reducing costs with enhanced revenue attribution and reporting efficiency: CoinMena

Centralised P&L data for accurate reporting in Looker dashboards

Building a data warehouse to drive complete operational measurement: Swoon

160 hours per month in manual reporting and processes saved

Migrating to a modern cloud stack: Travel Chapter

Data modernization and requests done 4 X faster

Easy data management to power your business

Connect, transform and visualise your data fast and in a scalable way